Evolved from a remarkable range of award-winning TVs, the LG OLED48C66LB delivers picture brilliance in unobtrusive style.
The OLED advantage – made more compact
The LG OLED48C66LB is a more compact OLED TV, that’s ideal for use in smaller spaces or for when you simply want a more discreet TV. Although sleek and compact, this LG 48 inch TV is big on performance. Equipped with flagship, AI-enhanced processing it delivers sumptuous colour realism and improved brightness. The native 120Hz screen and fast response time make it great for gaming. The latest webOS with multi-AI architecture makes Smart TV the most intuitive and user-friendly yet.
OLED evo for picture precision
Consistently evolved and improved for over 13 years, OLED’s self-illuminating pixels deliver superb contrast and picture realism. Evo technology further enhances OLED tech with an additional luminous element. Combined with the powerful new AI-enhanced processing, the picture is brighter than ever for this model, with vivid colour to match the inky-dark contrast. For the ultimate in picture realism OLED evo is deeply impressive.
Picture perfection, with Alpha 11 AI Processor Gen 3
Fitted with LG’s premium Alpha 11 AI Processor Gen 3, the picture quality is sharper, more natural and supremely balanced for the best in clarity and picture precision. Featuring Dual Super Upscaling it can simultaneously process two types of AI upscaling. With its 50% faster CPU (Central Processing Unit) and 70% faster GPU (Graphics Processing Unit), the immensely powerful ‘brains’ behind this TV deliver outstanding picture immersion.
A master with movies
Fitted with a native 120Hz display, bright screen and host of HDR enhancements, including Dolby Vision and Precision HDR Master, this LG 48 inch OLED TV delivers cinematic smoothness and colour depth. For the very best experience, Filmmaker Mode with Ambient Light Compensation lets you enjoy cinematic vision in all lighting conditions, exactly as the director intended, right down to using the correct aspect ratio, colour and frame rate.
Geared up for gaming
With its wide range of gaming enhancements, LG once again remains the first choice for many gamers. With a response time of less than 0.1ms, it’s super-fast to react to your every move. LG’s Game Optimiser gets you quick access to important settings. This model now supports 4K 120Hz game streaming from NVDIA’s GeForce Now. HDMI 2.1 connections ensure support for 4K 165Hz gaming from PCs and 4K 120Hz gaming consoles. Certified by Dolby Vision Gaming, NVIDA G-SYNC and AMD FreeSync Premium, you can enjoy tear-free and stutter-free gaming, with minimal lag.
AI-enhanced sound
LG’s powerful AI processing extends its benefits to sound as well as vision. With Precision Sound Master Pro, AI Sound Pro and Voice Remastering settings, you get to experience a more lifelike sound and clearer dialogue. For a more immersive sound, Virtual 11.1.2 upmixing recreates a cinematic effect. Pair with an LG soundbar and the sophisticated WOW Orchestra processing splits the sound output between TV and soundbar, for a richer, more enveloping sound.
LG webOS 26 for faster and smoother Smart TV
Featuring multi-AI architecture, LG’s webOS 26 Smart TV operating system is better than ever. Deeper AI integration ensures faster and more intuitive searching, with Microsoft Copilot on hand to ask about TV content and more. In addition, Google’s Gemini (available via optional subscription) provides a second tier of AI-enhancement with extra features, such as the inclusion of AI generated artwork and images to the LG Gallery+ section. For continued innovation, LG offer five years of free OS updates, meaning that today’s LG TVs will be just as Smart savvy in years to come.*
*Future OS updates may not contain all features, due to potential TV hardware constraints.
AI makes operation easier than ever
Power up your new TV and a raft of AI technologies make it easier to find just what you’re looking for. Featuring AI Agent, Intelligent Voice Recognition and AI Concierge, you’re offered recommendations that are unique to your viewing habits. For simple interaction with your TV, there’s even an AI Chatbot that can proactively search for solutions to operational challenges you might have.
Experience the best from your movies, gaming and more, with the slick LG OLED48C66LB.
Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.
Overview
Remote Control Included:Yes
Remote Control Types:Magic Remote, Smartphone Control
Screen
Screen Resolution:4K Ultra HD
Screen Size48 Inches
Screen Technology:OLED
Picture Quality
Backlit:OLED
Response Time:0.1000 ms
Panel Bit Depth:10-bit
Pixel Resolution:3840 x 2160
HDR Formats:Dolby Vision, HDR10, HLG
Panel Frequency (Hz):120Hz Native (VRR 165Hz)
Motion Processing:OLED Motion
Smart Features
Operating System:webOS 26
Full Internet Browser:Yes
Streaming TV services:Amazon Prime Video, Apple TV, BBC iPlayer, Channel 4, Disney +, ITVX, My 5, Netflix, YouTube
TV / Projector Features:AI Chatbot, Auto Brightness Control, Dynamic Tone Mapping Ultra, Generative AI Image, Intelligent Voice Recognition
Gaming Feature
Gaming Features:HGiG, AMD FreeSync Compatible, Auto Low Latency Mode (ALLM), Dolby Vision Game, Game Dashboard, NVIDIA G-Sync Compatible, Variable Refresh Rate (VRR)
Connectivity
Inputs:Ethernet (RJ45) x 1, F-Type (Satellite) x 1, HDMI x 4, RF Coaxial (Aerial) x 1, USB-A x 2
Outputs:3.5mm x 1, HDMI eARC x 1, Optical Digital x 1
USB Speed:2.0
USB Function:Media Reader, Playback
Wireless Connectivity:Wi-Fi, Apple AirPlay, Bluetooth Output
Guarantee
Richer Sounds extended guarantee:6 Year TV Guarantee - Free
Manufacturer's guarantee:1 Year
General
Processor:α11 AI Processor 4K Gen3 - Quad Core
Dimensions
Box Dimensions (mm):W 1373 x H 735 x D 162
Maximum Stand Width (mm):470 mm
Wall Mount Required:Vesa 300 x 200
Dimensions Excluding Stand (mm):1071 x 620 x 47
Dimensions Including Stand (mm):1071 x 675 x 230
Weight
Weight With Stand:16.7 kg
Weight Without Stand:14.9 kg
Weight (kg):16.70
Tuner
Twin Tuners:No
Audio
Speakers:2 x 10W + 20W Woofer
Audio Enhancementα11 AI Sound Pro (Virtual 11.1.2 Up-mix), Clear Voice Pro, LG Sound Sync
Features
Upscaling:α11 AI Super Upscaling 4K
Dolby Type:Dolby Atmos
Works With:Apple HomeKit, Google Home
Energy Consumption
Energy - kWh/1000h:54 kwh
Energy Efficiency Rating:F
Energy - HDR kWh/1000h:78 kwh
HDR Energy Efficiency Rating:G
Power Consumption - Standby:0.5W
Accessories
Stand:Edge Slope Stand (1 Pole)
Evolved from a remarkable range of award-winning TVs, the LG OLED48C66LB delivers picture brilliance in unobtrusive style.
The OLED advantage – made more compact
The LG OLED48C66LB is a more compact OLED TV, that’s ideal for use in smaller spaces or for when you simply want a more discreet TV. Although sleek and compact, this LG 48 inch TV is big on performance. Equipped with flagship, AI-enhanced processing it delivers sumptuous colour realism and improved brightness. The native 120Hz screen and fast response time make it great for gaming. The latest webOS with multi-AI architecture makes Smart TV the most intuitive and user-friendly yet.
OLED evo for picture precision
Consistently evolved and improved for over 13 years, OLED’s self-illuminating pixels deliver superb contrast and picture realism. Evo technology further enhances OLED tech with an additional luminous element. Combined with the powerful new AI-enhanced processing, the picture is brighter than ever for this model, with vivid colour to match the inky-dark contrast. For the ultimate in picture realism OLED evo is deeply impressive.
Picture perfection, with Alpha 11 AI Processor Gen 3
Fitted with LG’s premium Alpha 11 AI Processor Gen 3, the picture quality is sharper, more natural and supremely balanced for the best in clarity and picture precision. Featuring Dual Super Upscaling it can simultaneously process two types of AI upscaling. With its 50% faster CPU (Central Processing Unit) and 70% faster GPU (Graphics Processing Unit), the immensely powerful ‘brains’ behind this TV deliver outstanding picture immersion.
A master with movies
Fitted with a native 120Hz display, bright screen and host of HDR enhancements, including Dolby Vision and Precision HDR Master, this LG 48 inch OLED TV delivers cinematic smoothness and colour depth. For the very best experience, Filmmaker Mode with Ambient Light Compensation lets you enjoy cinematic vision in all lighting conditions, exactly as the director intended, right down to using the correct aspect ratio, colour and frame rate.
Geared up for gaming
With its wide range of gaming enhancements, LG once again remains the first choice for many gamers. With a response time of less than 0.1ms, it’s super-fast to react to your every move. LG’s Game Optimiser gets you quick access to important settings. This model now supports 4K 120Hz game streaming from NVDIA’s GeForce Now. HDMI 2.1 connections ensure support for 4K 165Hz gaming from PCs and 4K 120Hz gaming consoles. Certified by Dolby Vision Gaming, NVIDA G-SYNC and AMD FreeSync Premium, you can enjoy tear-free and stutter-free gaming, with minimal lag.
AI-enhanced sound
LG’s powerful AI processing extends its benefits to sound as well as vision. With Precision Sound Master Pro, AI Sound Pro and Voice Remastering settings, you get to experience a more lifelike sound and clearer dialogue. For a more immersive sound, Virtual 11.1.2 upmixing recreates a cinematic effect. Pair with an LG soundbar and the sophisticated WOW Orchestra processing splits the sound output between TV and soundbar, for a richer, more enveloping sound.
LG webOS 26 for faster and smoother Smart TV
Featuring multi-AI architecture, LG’s webOS 26 Smart TV operating system is better than ever. Deeper AI integration ensures faster and more intuitive searching, with Microsoft Copilot on hand to ask about TV content and more. In addition, Google’s Gemini (available via optional subscription) provides a second tier of AI-enhancement with extra features, such as the inclusion of AI generated artwork and images to the LG Gallery+ section. For continued innovation, LG offer five years of free OS updates, meaning that today’s LG TVs will be just as Smart savvy in years to come.*
*Future OS updates may not contain all features, due to potential TV hardware constraints.
AI makes operation easier than ever
Power up your new TV and a raft of AI technologies make it easier to find just what you’re looking for. Featuring AI Agent, Intelligent Voice Recognition and AI Concierge, you’re offered recommendations that are unique to your viewing habits. For simple interaction with your TV, there’s even an AI Chatbot that can proactively search for solutions to operational challenges you might have.
Experience the best from your movies, gaming and more, with the slick LG OLED48C66LB.
Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.
Overview
Remote Control Included:Yes
Remote Control Types:Magic Remote, Smartphone Control
Screen
Screen Resolution:4K Ultra HD
Screen Size48 Inches
Screen Technology:OLED
Picture Quality
Backlit:OLED
Response Time:0.1000 ms
Panel Bit Depth:10-bit
Pixel Resolution:3840 x 2160
HDR Formats:Dolby Vision, HDR10, HLG
Panel Frequency (Hz):120Hz Native (VRR 165Hz)
Motion Processing:OLED Motion
Smart Features
Operating System:webOS 26
Full Internet Browser:Yes
Streaming TV services:Amazon Prime Video, Apple TV, BBC iPlayer, Channel 4, Disney +, ITVX, My 5, Netflix, YouTube
TV / Projector Features:AI Chatbot, Auto Brightness Control, Dynamic Tone Mapping Ultra, Generative AI Image, Intelligent Voice Recognition
Gaming Feature
Gaming Features:HGiG, AMD FreeSync Compatible, Auto Low Latency Mode (ALLM), Dolby Vision Game, Game Dashboard, NVIDIA G-Sync Compatible, Variable Refresh Rate (VRR)
Connectivity
Inputs:Ethernet (RJ45) x 1, F-Type (Satellite) x 1, HDMI x 4, RF Coaxial (Aerial) x 1, USB-A x 2
Outputs:3.5mm x 1, HDMI eARC x 1, Optical Digital x 1
USB Speed:2.0
USB Function:Media Reader, Playback
Wireless Connectivity:Wi-Fi, Apple AirPlay, Bluetooth Output
Guarantee
Richer Sounds extended guarantee:6 Year TV Guarantee - Free
Manufacturer's guarantee:1 Year
General
Processor:α11 AI Processor 4K Gen3 - Quad Core
Dimensions
Box Dimensions (mm):W 1373 x H 735 x D 162
Maximum Stand Width (mm):470 mm
Wall Mount Required:Vesa 300 x 200
Dimensions Excluding Stand (mm):1071 x 620 x 47
Dimensions Including Stand (mm):1071 x 675 x 230
Weight
Weight With Stand:16.7 kg
Weight Without Stand:14.9 kg
Weight (kg):16.70
Tuner
Twin Tuners:No
Audio
Speakers:2 x 10W + 20W Woofer
Audio Enhancementα11 AI Sound Pro (Virtual 11.1.2 Up-mix), Clear Voice Pro, LG Sound Sync
Features
Upscaling:α11 AI Super Upscaling 4K
Dolby Type:Dolby Atmos
Works With:Apple HomeKit, Google Home
Energy Consumption
Energy - kWh/1000h:54 kwh
Energy Efficiency Rating:F
Energy - HDR kWh/1000h:78 kwh
HDR Energy Efficiency Rating:G
Power Consumption - Standby:0.5W
Accessories
Stand:Edge Slope Stand (1 Pole)
